Here we have presented a curated list of Analytics based case studies and relevant business use cases that we have been using to help businesses achieve exceptional results.
LLM-Based Consumer Behavior Analytics
Consumer behavior stands as a cornerstone for businesses, driving strategies, and defining success. Picture this: a global e-commerce platform continuously…
Maximizing Sales and Customer Satisfaction with Choice modelling
Retailers today face unprecedented challenges in meeting the ever-evolving needs and preferences of their customers. To stay competitive in a…
Optimizing Assortment Planning: How Retailers Can Boost Sales and Customer Satisfaction
Assortment planning is the process of selecting and managing the product assortment offered by a retailer or business. It involves…
Merchandise Analytics in Retail and Making it Customer Centric
Merchandise analytics in retail is the process of analyzing data related to a retailer’s merchandise, including sales, inventory, and customer…
Augmented analytics in Retail for Driving Sales and Profitability
Augmented analytics involves using advanced technologies like artificial intelligence, machine learning, and natural language processing to automate and enhance data…
How to measure marketing effectiveness in CPG?
In the CPG industry, measuring the effectiveness of marketing is crucial for companies to allocate their resources and maximize their…
Behavioral Segmentation and Targeted Marketing
Behavioral segmentation is a marketing strategy that involves dividing a market into groups based on consumer behavior patterns. This approach…
Price Setting and Optimization Strategies in Retail and CPG
Price setting and optimization are crucial for achieving profitability and competitive advantage in sales and marketing. AI and analytics-based techniques…
Personalized Marketing in Fashion Retail: Approaches and Benefits
Personalized marketing can be highly effective in fashion retailing as it allows retailers to tailor their marketing messages and offers…